knú has recently partnered with IBM and Shared Vision to create an e-commerce site to sell furniture online; knú will save trees and energy by not producing bulk mail catalogs to clog landfills. An impressive array of designs is produced from Forest Stewardship Council certified sustainably harvested wood products, the legs and hardware of the furniture is made from 40% post-consumer waste recycled (and fully recyclable) steel, and the few plastics used are also fully recyclable.
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In addition, the majority of knú's suppliers are local. 90% are within a 50 mile radius of the manufacturing facility, which by the way, uses highly energy efficient f-bay lighting and infra-red heating.
What's really cool is that knú offsets all of its carbon emissions. 100% of their CO2 created by executive air travel, vehicle use, and the electricity and natural gas used in manufacturing is offset by the purchase of renewable energy certificates and investments in renewable energy. There are very few companies doing this so far, knú is leading the way.
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I'm getting sick of the big corporations telling us that they're green, especially when we know they're just trying to force their crap on us. You've gotta look through the green-washing and see the real folks who are really trying. Well here they are, right in your backyard. Check them out at www.getknu.com
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